Presenter: Gerardo Adinolfi

ITACA is a European cooperation initiative sponsored by the Società della Salute di Pisa, promoting disabled accessibility in tourism. The project, funded by the Italy-Maritime France Interreg Program, aims to create an accessible tourism brand for the area of the upper Tyrrhenian Sea. At the heart of the project is a model for the promotion of tourism that respects the identity and wealth of natural places and the individual’s right to be able to enjoy them, even with reduced abilities. The day will be structured into a series of meetings and discussions with stakeholders (from users and tourist operators to digital tourism players), discovering each other’s needs, the potential advantages and the best ways to make the brand ITACA usable and functional.


09:30-10:00 // KEYNOTE SPEECH

ITACA Presentation

Speaker: Roberto Guiggiani


10:00-10:50 // PANEL

Accessibility at the heart of policies

Speakers: Stefano Ciuoffo, Andrea Valdrè, Franco Marchetti


10:50-11:55 // PANEL

Accessible opportunities

Speakers: Flavia Coccia, Antonio Barreca, Paolo Corchia, Nico Gronchi


11:55-12:30 // PANEL

Accessibility today: old and new barriers

Speakers: Maximiliano Ulivieri, Massimiliano Frascino


12:30-12:50 // KEYNOTE SPEECH

Digital havens

Speaker: Dario Bertocchi


12:50-13:30 // CONCLUSIONS

Conclusions, Q&A and introduction to the afternoon workshop

Speakers: Roberto Guiggiani, Stefano Ciuoffo, Sandra Capuzzi


Camera di Commercio
Piazza Vittorio Emanuele II, 5, Pisa, PI, Italia
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